Social Leverage Advisors, LLC
SEC-registered investment adviser.
- HQ
- AZ
Warm intros only
This firm says it does not take cold pitches. Ask someone who knows the team to introduce you.
Who to approach: Tom Peterson, Gary Benitt, Matt Ober, Howard Lindzon
Social Leverage Advisors, LLC is a seed stage venture capital firm that has invested in exceptional founders since 2009, with a focus on founders building the future of finance and vertical AI. Co-founders Howard Lindzon and Tom Peterson are Managing Partners, and Gary Benitt and Matt Ober are also Managing Partners. Portfolio companies named include Elio, Ribbon, and Sunlight AI.
01 · Says / Does
| Tag | Says | Does | Historically (to 2020) |
|---|---|---|---|
| Stages | Not stated | Not enough dated deals | Seed, Series A, Series B |
| Sectors | Not stated | Not enough dated deals | Fintech, Enterprise SaaS, Media, Data analytics |
| Regions | Not stated | Not enough dated deals | CA, NY |
Says: what the firm's funds state. Does: from 0 dated deals in the last 24 months.
Historical focus (through 2020), derived from historical deal data.
| Year | Deals | Top sectors |
|---|---|---|
| 2008 | 1 | Ecommerce, Marketplaces |
| 2009 | 2 | Media, Data analytics |
| 2010 | 10 | Media, Data analytics, Fintech |
| 2011 | 14 | Media, Enterprise SaaS, Data analytics |
| 2012 | 8 | Devtools, Enterprise SaaS, Consumer |
| 2013 | 11 | Data analytics, Enterprise SaaS, Fintech |
| 2014 | 7 | Fintech, Enterprise SaaS, Construction and proptech |
| 2015 | 12 | Fintech, Enterprise SaaS, Consumer |
| 2016 | 11 | Fintech, Enterprise SaaS, AI applications |
| 2017 | 3 | Fintech, Agtech, Enterprise SaaS |
| 2018 | 6 | Fintech, Marketplaces, Agtech |
| 2019 | 9 | Fintech, Devtools, Enterprise SaaS |
| 2020 | 1 | Fintech |
Stage mix over time
- Pre-seed
- Seed
- Series A
- Series B
- Growth
| Year | Pre-seed | Seed | Series A | Series B | Growth |
|---|---|---|---|---|---|
| 2010 | 0 | 1 | 5 | 3 | 1 |
| 2011 | 0 | 5 | 1 | 3 | 0 |
| 2012 | 0 | 7 | 0 | 0 | 0 |
| 2013 | 0 | 6 | 4 | 0 | 0 |
| 2014 | 0 | 5 | 2 | 0 | 0 |
| 2015 | 0 | 8 | 2 | 1 | 0 |
| 2016 | 0 | 7 | 2 | 0 | 0 |
| 2017 | 1 | 0 | 2 | 0 | 0 |
| 2018 | 0 | 3 | 1 | 2 | 0 |
| 2019 | 0 | 4 | 3 | 1 | 1 |
| 2020 | 0 | 1 | 0 | 0 | 0 |
| 2021 | 0 | 0 | 0 | 0 | 0 |
| 2022 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 |
| 2026 | 0 | 0 | 0 | 0 | 0 |
02 · Fund history
| Fund | Year | Size | Status |
|---|---|---|---|
| Social Leverage Capital Fund V, L.P. | approx. 2024 | $100M (Form D) | Open, writing first checks |
| Social Leverage Capital Fund IV, L.P. | approx. 2021 | $97.12M (Form D) | Follow-ons only |
03 · People across funds
- Gary Benitt, Managing Partner
Social Leverage Capital Fund V, L.P. (Named on Form D); Social Leverage Capital Fund IV, L.P. (Named on Form D)
- Howard Lindzon, Founder, Managing Partner
Social Leverage Capital Fund V, L.P. (Named on Form D); Social Leverage Capital Fund IV, L.P. (Named on Form D)
- Matthew Ober, Manager of the General Partner
Social Leverage Capital Fund V, L.P. (Named on Form D)
- Thomas Peterson, Manager of the General Partner
Social Leverage Capital Fund V, L.P. (Named on Form D); Social Leverage Capital Fund IV, L.P. (Named on Form D)
- Evan Rapoport, Venture Partner
Social Leverage Capital Fund V, L.P. (Team); Social Leverage Capital Fund IV, L.P. (Team)
- Kordell Theadford, Vice President of Finance & Chief Compliance Officer
Social Leverage Capital Fund V, L.P. (Team); Social Leverage Capital Fund IV, L.P. (Team)
- Matt Ober, Managing Partner
Social Leverage Capital Fund V, L.P. (Team); Social Leverage Capital Fund IV, L.P. (Team)
- Tom Peterson, Founder, Managing Partner
Social Leverage Capital Fund V, L.P. (Team); Social Leverage Capital Fund IV, L.P. (Team)
04 · Recent deals
No dated deals found yet.
05 · Latest from the firm
No news from the firm's website yet.
06 · Sources
- HTTP://WWW.SOCIALLEVERAGE.COM
- https://socialleverage.com/contact
- https://socialleverage.com/
- https://socialleverage.com/approach
- https://socialleverage.com/team
Fund dates and sizes are from SEC Form D filings.
Last verified: Oct 25, 2026